When selling to a retailer, a good sales story is one that goes far beyond showing off cool product features, price, and shipping, payment and delivery terms.  It involves a comprehensive study of the retailers business and category approach, as well as their existing product and brand offering.  Sometimes it helps to have a broader team on your side.

What We’ve Done

We’ve worked with several brands and manufacturers looking to gain broad based retail distribution for their products.  With our background and experience in retail, we’ve created effective retail sell-in strategies and then helped craft a sales presentation that shows fit within the product assortment, outlines shopper benefits, and demonstrates how the offering can increase category sales or boost margin opportunities.

Results

We’ve had great results over the years, and our clients have gained distribution and snagged prime shelf space at many major US retailers.